Moving from a primarily rural setting to the hub of Limerick city I noticed, the billboards, posters, advertisements, and signs all around me bombarding me with products and methods to “make me beautiful”.Initially, I found it truly over-whelming as being completely exposed and vunerable to such severe advertising, I felt drowned.I wanted to show my reaction to all of this “commercial beauty” in relation to the urban environment and show how beauty can be ugly and often lead to destruction.
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